{
  "schemaVersion": "1.0",
  "executedAt": "2026-10-04T14:32:22.670Z",
  "observationsSha256": "7a84e868887c60f8972ea404ebce0e4212e530b4b3533dd99e3c6099a6df1e8e",
  "renderedSha256": "729aff3e610b791b3ec26901e2bd612f80b97fe0353e1caa8ef93e4da5a03fb2",
  "runnerSha256": "0432f943de41a4826db70e46dd1b38197011135f71a5d5bd86f3bfd0a95841fd",
  "studyId": "product-variant-url-evidence-2026-10-04",
  "ruleVersion": "variant-url-study-1.0",
  "scope": "Frozen convenience sample of 8 variants across 3 Studio Neat product families. Captures are sequential, not atomic.",
  "notTested": [
    "Search ranking, provider acceptance, citations or audience outcomes",
    "Checkout, delivery promise or actual inventory quantities",
    "Variant image accuracy",
    "Mobile rendering, interaction after changing controls or every asynchronous update",
    "Other publishers, all variants or all markets"
  ],
  "summary": {
    "sampledVariants": 8,
    "productFamilies": 3,
    "frozenHttpRequests": 14,
    "successfulHttpRequests": 14,
    "failedOrIncompleteHttpRequests": 0,
    "renderedObservations": 8,
    "capturedAgreement": 8,
    "conflicts": 0,
    "holds": 0,
    "firstOfferIdentityEvaluable": 8,
    "firstOfferIdentityMismatches": 5,
    "firstOfferPriceEvaluable": 8,
    "firstOfferPriceMismatches": 2,
    "canonicalComparisonEvaluable": 8,
    "canonicalSameAsBase": 8,
    "baseDefaultComparisonEvaluable": 8,
    "intendedVariantDiffersFromBaseDefault": 5
  },
  "cases": [
    {
      "variantId": "17522303008833",
      "requestedUrl": "https://www.studioneat.com/products/markone?variant=17522303008833",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "MK1-BN",
      "expectedOptions": [
        "Black + Silver",
        "Aluminum",
        "Without Clip"
      ],
      "initialSelectedIds": [
        "17522303008833"
      ],
      "initialProductSku": "MK1-BN",
      "renderedOptions": [
        {
          "name": "Color",
          "value": "Black + Silver"
        },
        {
          "name": "Material",
          "value": "Aluminum"
        },
        {
          "name": "Clip",
          "value": "Without Clip"
        }
      ],
      "displayedPrice": {
        "price": 85,
        "currency": "USD",
        "initialText": "$85",
        "renderedText": "Regular price\n$85"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "MK1-BN",
        "url": "https://www.studioneat.com/products/markone?variant=17522303008833",
        "price": 85,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "MK1-BN",
        "url": "https://www.studioneat.com/products/markone?variant=17522303008833",
        "price": 85,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": false,
      "firstOfferWrongPrice": false,
      "baseDefaultVariantId": "17522303008833",
      "canonicalUrl": "https://www.studioneat.com/products/markone",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": false,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    },
    {
      "variantId": "48310475227413",
      "requestedUrl": "https://www.studioneat.com/products/markone?variant=48310475227413",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "MK1S-BS",
      "expectedOptions": [
        "Black + Silver",
        "Steel",
        "Without Clip"
      ],
      "initialSelectedIds": [
        "48310475227413"
      ],
      "initialProductSku": "MK1S-BS",
      "renderedOptions": [
        {
          "name": "Color",
          "value": "Black + Silver"
        },
        {
          "name": "Material",
          "value": "Steel"
        },
        {
          "name": "Clip",
          "value": "Without Clip"
        }
      ],
      "displayedPrice": {
        "price": 125,
        "currency": "USD",
        "initialText": "$125",
        "renderedText": "Regular price\n$125"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "MK1S-BS",
        "url": "https://www.studioneat.com/products/markone?variant=48310475227413",
        "price": 125,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 1
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "MK1-BN",
        "url": "https://www.studioneat.com/products/markone?variant=17522303008833",
        "price": 85,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": true,
      "firstOfferWrongPrice": true,
      "baseDefaultVariantId": "17522303008833",
      "canonicalUrl": "https://www.studioneat.com/products/markone",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": true,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    },
    {
      "variantId": "48537955041557",
      "requestedUrl": "https://www.studioneat.com/products/markone?variant=48537955041557",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "MK1-NS",
      "expectedOptions": [
        "Blue + Silver",
        "Aluminum",
        "Without Clip"
      ],
      "initialSelectedIds": [
        "48537955041557"
      ],
      "initialProductSku": "MK1-NS",
      "renderedOptions": [
        {
          "name": "Color",
          "value": "Blue + Silver"
        },
        {
          "name": "Material",
          "value": "Aluminum"
        },
        {
          "name": "Clip",
          "value": "Without Clip"
        }
      ],
      "displayedPrice": {
        "price": 85,
        "currency": "USD",
        "initialText": "$85",
        "renderedText": "Regular price\n$85"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "MK1-NS",
        "url": "https://www.studioneat.com/products/markone?variant=48537955041557",
        "price": 85,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 2
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "MK1-BN",
        "url": "https://www.studioneat.com/products/markone?variant=17522303008833",
        "price": 85,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": true,
      "firstOfferWrongPrice": false,
      "baseDefaultVariantId": "17522303008833",
      "canonicalUrl": "https://www.studioneat.com/products/markone",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": true,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    },
    {
      "variantId": "46227276628245",
      "requestedUrl": "https://www.studioneat.com/products/marktwo?variant=46227276628245",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "MK2-BS-CL",
      "expectedOptions": [
        "Black + Silver",
        "Yes"
      ],
      "initialSelectedIds": [
        "46227276628245"
      ],
      "initialProductSku": "MK2-BS-CL",
      "renderedOptions": [
        {
          "name": "Color",
          "value": "Black + Silver"
        },
        {
          "name": "Clip",
          "value": "Yes"
        }
      ],
      "displayedPrice": {
        "price": 125,
        "currency": "USD",
        "initialText": "$125",
        "renderedText": "Regular price\n$125"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "MK2-BS-CL",
        "url": "https://www.studioneat.com/products/marktwo?variant=46227276628245",
        "price": 125,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "MK2-BS-CL",
        "url": "https://www.studioneat.com/products/marktwo?variant=46227276628245",
        "price": 125,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": false,
      "firstOfferWrongPrice": false,
      "baseDefaultVariantId": "46227276628245",
      "canonicalUrl": "https://www.studioneat.com/products/marktwo",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": false,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    },
    {
      "variantId": "46227345277205",
      "requestedUrl": "https://www.studioneat.com/products/marktwo?variant=46227345277205",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "MK2-BS-NC",
      "expectedOptions": [
        "Black + Silver",
        "No Clip"
      ],
      "initialSelectedIds": [
        "46227345277205"
      ],
      "initialProductSku": "MK2-BS-NC",
      "renderedOptions": [
        {
          "name": "Color",
          "value": "Black + Silver"
        },
        {
          "name": "Clip",
          "value": "No Clip"
        }
      ],
      "displayedPrice": {
        "price": 110,
        "currency": "USD",
        "initialText": "$110",
        "renderedText": "Regular price\n$110"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "MK2-BS-NC",
        "url": "https://www.studioneat.com/products/marktwo?variant=46227345277205",
        "price": 110,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 1
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "MK2-BS-CL",
        "url": "https://www.studioneat.com/products/marktwo?variant=46227276628245",
        "price": 125,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": true,
      "firstOfferWrongPrice": true,
      "baseDefaultVariantId": "46227276628245",
      "canonicalUrl": "https://www.studioneat.com/products/marktwo",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": true,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    },
    {
      "variantId": "48537970868501",
      "requestedUrl": "https://www.studioneat.com/products/marktwo?variant=48537970868501",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "MK2-NS-CL",
      "expectedOptions": [
        "Blue + Silver",
        "Yes"
      ],
      "initialSelectedIds": [
        "48537970868501"
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      "initialProductSku": "MK2-NS-CL",
      "renderedOptions": [
        {
          "name": "Color",
          "value": "Blue + Silver"
        },
        {
          "name": "Clip",
          "value": "Yes"
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      ],
      "displayedPrice": {
        "price": 125,
        "currency": "USD",
        "initialText": "$125",
        "renderedText": "Regular price\n$125"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "MK2-NS-CL",
        "url": "https://www.studioneat.com/products/marktwo?variant=48537970868501",
        "price": 125,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 2
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "MK2-BS-CL",
        "url": "https://www.studioneat.com/products/marktwo?variant=46227276628245",
        "price": 125,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": true,
      "firstOfferWrongPrice": false,
      "baseDefaultVariantId": "46227276628245",
      "canonicalUrl": "https://www.studioneat.com/products/marktwo",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": true,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    },
    {
      "variantId": "39368591736897",
      "requestedUrl": "https://www.studioneat.com/products/totebook?variant=39368591736897",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "TOTE-2PK",
      "expectedOptions": [
        "Standard, 2-pack"
      ],
      "initialSelectedIds": [
        "39368591736897"
      ],
      "initialProductSku": "TOTE-2PK",
      "renderedOptions": [
        {
          "name": "Size",
          "value": "Standard, 2-pack"
        }
      ],
      "displayedPrice": {
        "price": 25,
        "currency": "USD",
        "initialText": "$25",
        "renderedText": "Regular price\n$25"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "TOTE-2PK",
        "url": "https://www.studioneat.com/products/totebook?variant=39368591736897",
        "price": 25,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "TOTE-2PK",
        "url": "https://www.studioneat.com/products/totebook?variant=39368591736897",
        "price": 25,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": false,
      "firstOfferWrongPrice": false,
      "baseDefaultVariantId": "39368591736897",
      "canonicalUrl": "https://www.studioneat.com/products/totebook",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": false,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    },
    {
      "variantId": "39388035973185",
      "requestedUrl": "https://www.studioneat.com/products/totebook?variant=39388035973185",
      "status": "agreement",
      "reasons": [
        "Captured URL, initial selection, rendered options, Product SKU and exact-URL Offer price/currency agree."
      ],
      "expectedSku": "TOTE-MINI-3PK",
      "expectedOptions": [
        "Mini, 3-pack"
      ],
      "initialSelectedIds": [
        "39388035973185"
      ],
      "initialProductSku": "TOTE-MINI-3PK",
      "renderedOptions": [
        {
          "name": "Size",
          "value": "Mini, 3-pack"
        }
      ],
      "displayedPrice": {
        "price": 25,
        "currency": "USD",
        "initialText": "$25",
        "renderedText": "Regular price\n$25"
      },
      "matchedOffer": {
        "@type": "Offer",
        "sku": "TOTE-MINI-3PK",
        "url": "https://www.studioneat.com/products/totebook?variant=39388035973185",
        "price": 25,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 1
      },
      "firstOffer": {
        "@type": "Offer",
        "sku": "TOTE-2PK",
        "url": "https://www.studioneat.com/products/totebook?variant=39368591736897",
        "price": 25,
        "priceCurrency": "USD",
        "availability": "http://schema.org/InStock",
        "arrayIndex": 0
      },
      "firstOfferWrongIdentity": true,
      "firstOfferWrongPrice": false,
      "baseDefaultVariantId": "39368591736897",
      "canonicalUrl": "https://www.studioneat.com/products/totebook",
      "sameCanonicalAsBase": true,
      "intendedVariantDiffersFromBaseDefault": true,
      "catalogAvailable": true,
      "schemaAvailability": "http://schema.org/InStock",
      "renderedAddButtonDisabled": false
    }
  ]
}