{
  "schemaVersion": "1.0",
  "exampleOnly": true,
  "scope": "Same-duration Web-search planning scenarios. Assumed rates are not forecasts. No AI click-through rate is inferred.",
  "scenarios": [
    {
      "id": "ctr-1",
      "label": "1% assumed CTR",
      "input": {
        "impressions": 500,
        "clicks": 5,
        "targetClicks": 20,
        "ctrPercent": 1
      },
      "expected": {
        "observedCtrPercent": 1,
        "modeledClicks": 5.0,
        "requiredImpressions": 2000,
        "additionalImpressions": 1500
      }
    },
    {
      "id": "ctr-2",
      "label": "2% assumed CTR",
      "input": {
        "impressions": 500,
        "clicks": 5,
        "targetClicks": 20,
        "ctrPercent": 2
      },
      "expected": {
        "observedCtrPercent": 1,
        "modeledClicks": 10.0,
        "requiredImpressions": 1000,
        "additionalImpressions": 500
      }
    },
    {
      "id": "ctr-4",
      "label": "4% assumed CTR",
      "input": {
        "impressions": 500,
        "clicks": 5,
        "targetClicks": 20,
        "ctrPercent": 4
      },
      "expected": {
        "observedCtrPercent": 1,
        "modeledClicks": 20.0,
        "requiredImpressions": 500,
        "additionalImpressions": 0
      }
    }
  ]
}